Diamonds have an image of purity and light . They are given as a pledge of love and worn as a symbol of commitment.

Traced all the way back to 1937
Our great Grand Father Appusamy chettiar who is a Literate in gems and Gemology, hailed out of Karaikudi, South Tamilnadu, India. He is a brilliant artist and a shrewd business man in diamond industry.
Appu Diamonds – A Product of Appu Jewellery, family-owned business run by his grandson Gnanaprakash Manickam, has gained valuable knowledge, experience in diamonds from his ancestors to become a smart assorter and evaluator of diamonds.
“Diamond curation is an art form – we select the best diamonds so that each and every customer is dazzled by the finished product – the care, attention and precision we give to every single diamond we select, and jewel that we custom make, ensures that every jewellery is a unique one of a kind piece – like a real work of art.”